In an era of constant communication, consumption, and connectivity, our users are telling us loud and clear that they’re completely burned out on bad relationships. In fact, we’re going so far as to say that, based on national survey we conducted in March, the hookup era is over. What the data points to, instead, is the desire for meaningful relationships — no matter the form they take.
- Bumble users are looking for commitment: 85% of Bumble users are looking for marriage or a boyfriend/girlfriend.
- Bumble is not known as a marketplace for hookups: Less than 4% of men and less than 1% of women on Bumble are looking for a hookup.
- New connections are formed every day: 25% of Bumble users went on a first date with someone they met on Bumble in the last month.
- Men are attracted to women who make the first move: 63% of men said that “women making the first move” was influential in making them want to use Bumble.
- Women on Bumble are confident first movers: 97% have messaged their matches in the last month.